Beyond
the Niche
Beyond the Niche:
Essential Tools You Need to Create Marketing Messages that Deliver Results
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Beyond the Niche takes you step by step through
the sometimes confusing process of choosing a target audience
or "niche" market and then developing and delivering your
tightly targeted marketing message. You'll learn how to create
compelling and selling marketing messages that will break
through the clutter and CONNECT with your customers.
Click on the
image to the left to order the book through
Amazon.com.
The book is
already getting rave reviews on Amazon! |
This woman knows her stuff! If you want to
know it, read this book., January 19, 2007
| Reviewer: |
mysterylover (Midwest) |
I thought I knew about marketing and
advertising, but Kathy Hendershot-Hurd has me
beat. She knows how to market a product or
service and she makes the process of figuring it
out fun and interesting.
If you want to learn how to market your small
business, Kathy takes you through the process of
figuring out who your customer is, what their
problem is, and how to solve it for them. All
the basics are here, in an engaging style, with
lots of interesting and informative examples.
When you finish this book, you will understand
the underlying pronciples behind creating a
successful marketing strategy and message. She
makes it sound simple: just follow the fules as
she lays them out, and you've got it.
You will find in this inexpensive book
everything you need to know; save yourself the
money of buying all those expensive marketing
books and just buy this one.
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Want a sneak preview? You
can download a free sample chapter.
NOTE:
If you just
click on the link below, your computer's browser will attempt
to open the document inside the browser. It's a big file
and will most likely crash your browser. DO NOT JUST
CLICK THE LINK! FOLLOW THE INSTRUCTIONS BELOW!
Here’s how to download and print the resource.
The file is in Adobe Acrobat PDF files and require the use of
the Adobe Acrobat Reader. You can download this software for
free.
Internet Explorer/AOL users:
Right-click (Mac users: Control-click) on the button below and
select “Save Target As” from the menu choices. Save the file
to your favorite location. Double-click the file. This should
open Adobe Acrobat Reader. Select “Print” from the “File”
menu.
Netscape/Mozilla users:
Right-click (Mac users: Control-click) on the button below and
select “Save Link Target As” from the menu choices. Save the
file to your favorite location. Double-click the file. This
should open Adobe Acrobat Reader. Select “Print” from the
“File” menu.
Click here to
download the free sample chapter.
If
you'd rather read the sample chapter online, use
this link
instead!
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